About

Specialties: Skills and experiences:
• Marketing strategy and implementation
• Leadership of business unit
• Portfolio management and brand building
• Extensive International Experience
• Distributor and Principal management

Personal profile:
• Never settle: always seeks to improve results
• "Stayer" attitude: never give up before targets are achieved
• Take an active interest in my work and live the brand
• Likes challenges to develop new skills
• Leading by example / walk the talk

Experience
Arcus ASCategory manager2014 - Current
Business development of Aquavit category worldwide
Viking FootwearMarketing Director2011 - 2014
Member of the board of directors. Responsible for the development and implementation of the international brand strategy. Main tasks: - Review and adjust Viking’s brand identity - Develop all relevant communication platforms according to the new identity (website, social medias, press, corporate brochures, newsletter…) - Develop an on-line and off-line educational program for retailers - Establish and activate sponsorship of athletes - Creation of webshop with customer fulfilment - Seasonal marketing campaigns and materials
Maxxium / Edrington companyCountry manager / Commercial 2003 - 2011
Several roles with sales and marketing: Brand Manager Spirits Nordic Marketing Manager Country Manager Norway Commercial director Belgium, Switzerland and Austria
Norex International ASBrand manager spirits2003 - 2003
Brand management
L'Oréal NorwayBrand manager perfumes2000 - 2002
Brand management for Giorgio Armani, Ralph Lauren and Cacharel perfumes
Fransk-Norsk handelskammerProject manager2000 - 2000
Diverse sales and marketing tasks
Education
Université Toulouse 1 CapitoleMaster degree in Marketing, Marketing1999 - 2000
Marketing specialisation
Université Toulouse 1 CapitoleSiviløkonom / Maitrise d'Econométrie, Econometrics and Quantitative Economics1995 - 1999
4 years study within Econometrics and Quantitative Economics
Lycée Bellevue, ToulouseLycée Bellevue, Toulouse, Science1992 - 1994
High School