"Experienced global marketer and leader, with analytical, strategic and effectiveness mind set. "
Brand and Marketing Strategist for market leaders and startups. Lead strategist behind the award winning VIPPS launch in Norway. Lead strategist for DNB and Norwegian Airlines internationally. Global programs management, with focus on product and services strategies. Leading centralization of work processes from regional to global centralization of marketing and brand functions. I was Programs manager for senior project leaders, including training of six hundred marketers worldwide. Change management, centralization of marketing budget and ROI function. Responsible for strategic marketing planning, optimization of a USD 125 million budget across 13 markets. Lead behind development and implementation of marketing ROI tools. The result was a bottom-line improvement of 4.4million Dollars. Lead for partner marketing and implementation of tier one partner initiatives. Sales and marketing management. Development of market strategy and product offerings. Sales management, from the worst to the best sales team in the Nordics, Homes Small Business. Different roles with focus on marketing planing and lead generation for offline and online sales. Strong focus on driving online sales in addition to sales lead quality for the sales teams. International experience from one of the leading e-commerce environments. Strong focus on innovation, the co-creation between organization, technology and market. Result: 9.8 of 12, Very Good Performance. Central studies: international management strategy, psychology and intercultural communications. General business economics and organisation.