Business development
Customer Experience
Startup BD

A young professional, having had the opportunity to be associated with sectors dealing with sales, performance/ customer experience marketing and project management for different companies involved in the field of banking, retail and telecommunications. With a gifted analytical mindset that can tackle, multi-task and crunch numeric data with ease. Have been appreciated and rewarded for displaying an acute eye for detail and timely delivery. Extremely interested by the world of startups and wanting to start a career as a Junior business developer/Sales manager for an innovative growing startup and put all the energy and the passion for the its expansions and growth.


Mohamed Figuigui,

CUPONATIONOnline Marketing Junior2017 - 2017

OrangeJunior Project Manager2016 - 2016
• Co-running a global crash project about the improvement of customer’s experience on Orange Money carried out in collaboration with product managers, product engineers, legislative teams in the corporate level and local project managers in the AMEA countries. Output: Analysis and recommendations on the improvement of Orange Money customer’s experience in AMEA zone. • Analysed the content of a hundred of surveys on Orange Money, conducted by ‘customers testing centers’ in Africa, Middle East, Asia and Europe. Used the results to write a toolkit about customers’ expectations from Orange Money services, which is now used as a guideline for potential launches in 4 new markets (VOC). • Helped and assisted countries’ project managers to understand and deploy CX in the pre-launch of their new products Orange Money. • Designed and Accomplished customers journeys maps simplifying the features of Orange Money products and the customer interactions: customer contact, scenarios, supporting, assistance, terminating, the touch-points, satisfaction level. An output of 11 detailed journeys of customers experience on Orange Money. • Controlling centrally Orange Money (corporate): Analysed the impact of Orange Money websites by country on improving customer’s experience and wrote a referential of the FAQ about Orange Money services.
AIESECSales, HR, Project Management2013 - 2016
• Head of a social entrepreneurship project “Brain on fire”: guidance and accompaniment of 40 young entrepreneurs in structuring and creating their social businesses. (Innovation award winner) • Recruitment of international interns: trainer and coach in AIESEC core functions. • Organization of conferences and congresses welcoming hundreds of international delegates. • Communication Manager: Spokesperson of AIESEC in humanitarian projects in partnership with international organizations such as Enactus and JCI.
PagesFreelancer2014 - 2015
• Helped the co-founders in different activities including: Events logistics, Leading prospect partners, Translating and interpreting documents, handling social media channels, ...etc.
Banque PopulaireRisk Management Assistant2014 - 2014
• Identified market exposure and liquidity risks: analysis of activity reports (by sectors) monthly and evolution reviews based on risk parameters and defined KPIs. The result is integrated in the annual activity report. • Followed the customers debts overruns and mapped the risk of unpaid loans: daily control at a hundred of business centers, a portfolio of over 2,000 customers and a monthly count of insolvent customers.
MarjanePurchasing Intern2012 - 2012
• Attended inventory work: physical inventory of stocks, physical inventory documents and inventory consolidation. • Supplier relations: tracked, placed and processed orders for the purchasing department.
IESEG School of ManagementMasters, Management/Marketing2015 - 2016
• Relevant projects: A team-based research thesis on the impact of nostalgic branding on consumer behaviors (Moderators: Authenticity, brand loyalty and ads attitude). Competencies developed through this experience include qualitative and quantitative research methods, data analysis on SPSS and cross-cultural teamwork. • Relevant courses: SEM, SMM, viral & direct marketing, consulting skills, professional selling skills, virtual business games, project management, startup marketing.