Agnete Tøien Pedersen
Global Digital Performance Director at Opera Software
Global Digital Performance Director
2016 - Current
I manage Opera's global performance marketing activities and strategies, where growth through digital channels is the main focus. My team work on digital strategy and performance marketing across the globe. We have the strategic lead on opera.com content and development. I am a member of Opera`s Marketing & Comms management team. Day to day activities for my team is digital growth strategies, performance marketing, SEO, social media marketing, CRO, web analytics / BI, development of technical solutions on opera.com and content marketing activities. We work in more than 30 languages, and across teams with Google Play / App Store optimisation, UX, design, blogging and PR.